ANALYTICS

ANALYTICS

SKILLS

  • Descriptive Statistics

  • Hypothesis Testing

  • T-Test

  • A/B Testing

  • ANOVA

  • Correlation

  • Bi-variate Regression

  • Multivariate Regression

  • Customer Acquisition & Regression

  • Logistic Regression

  • Customer Lifetime Value

  • RFM (Recency, Frequency, Monetary) Model

  • Segmentation & Cluster Analysis

SOFTWARE

  • SPSS

  • Excel